Webdoline, a Wix alternative for artist websites.
March 2026. Prices in USD.
Wix is arguably the most flexible website builder in the world. With a free plan, 900+ templates, and a drag-and-drop editor anyone can use, it's easy to see why so many artists start there.
But flexibility has a cost. Wix is built for everyone: restaurants, fitness coaches, e-commerce stores, event planners. As an artist, you end up navigating a platform designed for the entire internet, paying a monthly subscription for features you'll never touch, while the things specific to your practice simply don't exist.
Webdoline is built specifically for artists. It's a one-time $70 purchase. No subscriptions, no renewals, no price increases.
Here's a look at the differences.
The cost difference is dramatic
| Webdoline | Webdoline Up-to-date | Wix Light ($16/mo) | Wix Core ($27/mo) | |
|---|---|---|---|---|
| Year 1 | $70 | $70 | $192 | $324 |
| Year 3 | $70 | $140 | $576 | $972 |
| Year 5 | $70 | $210 | $960 | $1,620 |
| Subscription | Never | Never | Forever | Forever |
| Updates | Year 1 included | New license every ~2 years | Included | Included |
Webdoline Up-to-date assumes renewing the license every 2 years ($70 each time). Updates are optional, the app keeps working without them.
After 5 months with Wix Light, you've already paid more than the full cost of Webdoline. And you keep paying every month for the rest of your career.
900 templates, no focus on gallery artists
Wix's template library is impressive. But those 900+ templates serve restaurants, law firms, wedding planners, and yoga studios. The ones labeled "art" are generic portfolio layouts that could belong to any designer or freelancer.
Webdoline doesn't need templates. The minimal, clean aesthetic expected by blue-chip galleries and collectors is baked in from the start. Your website looks like it belongs in the art world the moment you open the app.
Webdoline thinks in artworks, not pages
Wix's core unit is the page. That's fine for most websites. But for an artist, the core unit is the artwork with a title, year, description, and price. A single page might present dozens of them.
Webdoline is organized around artworks from the ground up. Picture galleries pull from your artwork list automatically. Your available works list, the one you paste into emails when a collector asks, is generated for you. So are reels, ready to share on Instagram.
These are things Wix will never build. Not because it can't, but because its audience is too broad to justify it.
What about hosting, domains, and everything else?
Wix bundles hosting, domain, analytics, and forms into its subscription. Webdoline is a desktop app that generates a static website you upload yourself. That might sound like more work, but in practice it's straightforward.
Here's how a typical setup looks:
Hosting. Netlify and Cloudflare both offer free plans that comfortably accommodate a typical artist's website.
Domain. Namecheap sells domains for around $15/year. You own it outright, independent of any platform. Note that Wix includes a free domain for the first year only after that, renewal costs extra.
Analytics. Paste a script from Google Analytics or Umami. Done.
Forms. Embed a form from any external service, or use raw HTML and integrate it with Netlify or Cloudflare.
Email. Namecheap and Migadu both offer affordable email hosting tied to your domain.
None of these are complicated. And the upside is that nothing is locked to a single platform. You can pick the best tool for each job, instead of getting whatever the bundle includes.
Multi-currency without a store
Webdoline doesn't have e-commerce. But it does something more specific: it lets you show prices in multiple currencies per artwork.
This matters when you're showing in New York and Paris at the same time. One piece is priced in USD, another in EUR. Webdoline handles that cleanly, without turning your website into a shop.
Where Wix is the better choice
If you need to update your website from your phone, Wix is the right tool. Its online editor works anywhere.
Wix is also the better choice if you need e-commerce, booking systems, or a vast ecosystem of third-party apps. And if you want maximum design freedom, moving any element anywhere on the page, Wix's drag-and-drop editor is hard to beat.
Webdoline is a desktop app. You edit locally, preview locally, and upload when you're ready. If you need to make a quick change from a café on your phone, that's not possible.
Who is Webdoline for?
Webdoline is for gallery artists (painters, sculptors, photographers, installation artists) who need a professional, elegant online presence and never want to think about a monthly bill again.
It's not for everyone. But if your practice is the focus and your website is the showcase, it was built for you.
Own your art website forever
$70, one time. Works on Mac.